
Penn State University has entered into a landmark 15-year, $50 million partnership with West Shore Home, a Pennsylvania-based home remodeling company, to rename the field at Beaver Stadium to “West Shore Home Field at Beaver Stadium.” This agreement, approved by the Penn State Board of Trustees with a 22-8 vote, is set to commence in approximately four months and marks a significant milestone in the university’s efforts to modernize its athletic facilities.
Financial Structure and Renovation Funding
The partnership entails West Shore Home making annual payments totaling $50 million over 15 years, averaging $3.3 million per year. This contribution is pivotal in financing the $700 million renovation of Beaver Stadium, with the university having already raised nearly $70 million for the project.
Athletic Director Pat Kraft highlighted the transformative nature of this investment, stating that it positions Penn State to potentially surpass its fundraising goals for the stadium’s modernization.
About West Shore Home
West Shore Home, headquartered in Mechanicsburg, Pennsylvania, specializes in home remodeling services, including window and door installations and bathroom renovations. The company’s founder and CEO, B.J. Werzyn, is a 1999 Penn State alumnus and has previously supported Penn State Athletics, notably through a Name, Image, and Likeness (NIL) deal with running back Nick Singleton in 2022.
Board of Trustees Deliberations
The decision to rename the field sparked extensive discussions among the Board of Trustees. Some members, including Trustee Anthony Lubrano, advocated for naming the field after former coach Joe Paterno, reflecting on his contributions to the university. Lubrano expressed concerns that the new naming rights might overshadow the university’s legacy, stating, “Today, for many of us, the music dies. Today, the Penn State we know and love is no more.” Despite these sentiments, the board proceeded with the agreement, emphasizing the financial benefits and the alignment with the university’s modernization efforts.
Implications for Revenue Sharing
The revenue generated from this partnership is expected to bolster Penn State’s athletic programs, facilitating enhancements in facilities and resources. The infusion of funds aligns with broader trends in collegiate athletics, where institutions seek innovative revenue streams to support their programs and maintain competitiveness.
This naming rights agreement not only signifies a substantial financial boost for Penn State but also reflects the university’s commitment to honoring alumni contributions and advancing its athletic infrastructure.